Why fund the 100 million movement?

The 100M is free for companies involved in the process, so that they can focus their investments on low-carbon projects.
The 100M are housed in an endowment fund, in order to justify the general interest.
(Endowment fund declared on June 10, 2024 in the Prefecture of Pyrénées-Atlantiques, publication in the Official Journal No. 49 of December 3, 2024)
Supporting the Objectif 100 Million movement means:
Join a unifying (and cool 🦛) movement and embody your commitments through an innovative approach.
Multiply and quantify your impact.
Anticipate regulatory requirements.
Fighting greenwashing with community-provided evidence.
Make your commitments known, engage your stakeholders, and have a positive influence by being an agent of change.
Deduct your financial support from taxes thanks to the endowment fund (with general interest).
Participate in inventing a new form of impact valuation, on the way to the regenerative economy!

